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Fromm International Appoints Rachel Lavipour Executive VP of Sales

A beauty industry vet of nearly two decades, her expertise lies in scaling businesses and brands in the industry.

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By: Lianna Albrizio

Associate Editor

Following the recent acquisition of Fromm International by Firelight Capital Partners and appointment of Martin Okner as CEO, Fromm International has appointed Rachel Lavipour to the role of executive vice president of sales, a newly created role for the company. In this position, Lavipour will play a key role in leading and refining Fromm International's sales strategies, fostering revenue growth and expanding market presence. With her extensive background in sales management, Lavipou...

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